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Weak Asia-Med volumes not enough to dampen Barcelona's spirit

 


TRADE volumes from Asia to Europe and Asia to the Mediterranean have been depressed for well over a year now, and according to the latest data the full year figure for 2012 was mostly likely down a few percentage points from 2011.  

If so, this will be only the second time that trade volumes have contracted on the two trades since containerisation began over half a century ago.

But for the Spanish port of Barcelona, it saw an increase in business in 2012 from a surprising sourceˇXexports.

This is not to say that Barcelona's volumes have seen spectacular growth, but there is some positive movement in the so-called backhaul business, which is at least encouraging.

But this growth in exports has not come without hard work.

Barcelona Port Authority commercial director, Rosa Puig, told this publication that the increase came from some innovative thinking on the part of the country's entrepreneurs.

"The entrepreneurs in Spain knew they had to find a solution as the domestic consumption market was not so healthy. So they decided that they had to look outside of their own local market and sell to the world. And they have been really successful in getting overseas orders for Spanish products," she said...

Containerised exports from SpainˇXparticularly to Asia, which is the largest market for the port comprising around 25 per cent of total throughputˇXvary from the usual low-value backhaul commodities like scrap paper to high-value items such as wine.

Ordinarily the port of Barcelona boasts a healthy balance between imports and exportsˇXa fact that has attracted many shipping lines to its berths over the years. However, in 2012 exports exceeded the import volumes.

Another area of growth for Barcelona has been in transhipment traffic, which Ms Puig believes is only going to get bigger at the port in the coming years. This is particularly due to its strategic location that enables it to not only serve the Spanish hinterland but also into France as well.

While it may seem odd to talk about trade growth at this point in time, particularly at a Europe-based Mediterranean port, the Barcelona Port Authority knows that the current lull won't last and that growth will commence again.

And when it does, Barcelona plans to be ready.

"We are now in the middle of an expansion that is the biggest in 600 years of history at the port," Ms Puig said.

In late September the port officially opened its newest container terminal, the Barcelona Europe South Terminal (BEST), which is owned and operated by Hong Kong-based terminal operator Hutchison Port Holdings (HPH) through its TERCAT (Terminal Catalunya) unit.

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